Send, redeem and analyse vouchers in real-time.
POCKETvouchers close the loop’ between real-time brand engagement and real-time voucher redemption (securely managed via our multiple merchant system integrations) to create truly insightful and measurable marketing.
Connect, Engage & Pay
POCKETvoucher’s can be sent via SMS, Whatsapp or API
A POCKETvoucher is sent after a series of qualifying purchases
Deliver vouchers through multiple media channels and understand which provides the greatest ROI.
Login to the Centrapay Portal and curate a campaign to engage consumers
Text a unique code or key phrase to enter get data and insights on your customers buying behaviour
Eliminate fraud by securley tracking every voucher as its sent, to when its redeemed.
A PocketVoucher is sent in response to your customer engaging with a competitor.
Measure the relationship between marketing and product trial/sales.
Drive foot traffic into an aligned retail channel whilst understanding basket spend and frequency.
Case Study – Consumer Engagement
Liquorland was the first retail partner in New Zealand that signed on to accept POCKETvouchers and has experienced strong results since the first promotional campaign was run. Liquorland has 70+ franchised specialist liquor stores around New Zealand from Kerikeri to Invercargill.
A POCKETvouchers Payment Type has been built into the Liquorland Point Of Sale (POS) system, Infinity by Triquestra, to allow seamless voucher redemption. This was also executed at a head office level and did not require any in-store work, and allows POCKETvouchers to validate, cancel and track uniquely coded vouchers.
Liquorland worked with key liquor suppliers to curate over 50 POCKETvoucher campaigns which delivered exceptional results for the individual brands and increased foot-traffic and incremental sales for the Liquorland franchisees. Liquorland Marketing Manager Angela Hurst says “POCKETvouchers is a fantastic mechanism to drive people in store as it prompts a real call to action. These are often customers who have not shopped at Liquorland stores before so it’s an opportunity to convert them to shop with us in future and we are always impressed with the redemption rates and incremental sales the POCKETvoucher campaigns generate.”
Liquorland built their own customer database so they could communicate special information and offers. In order to build the database they created an online sign-up form and consumers were incentivised to sign-up with a POCKETvoucher for $20 off next time they spend $50 at any Liquorland store. This drove over 20,000 sign-ups in under three weeks which was deemed highly successfully by Liquorland.
Case Study – Social Media
Ice Break Iced Coffee used Facebook to give away free samples of their new product at launch. The offer drove increased engagement with the Facebook channel and record-breaking likes and comments for the brand. Use POCKETvouchers across all your social media channels to drive engagement and foot traffic with consumers.
You’re in good company.
POCKETVouchers has an extensive history with many popular brands over the past few years.